The 3 Building Blocks Of Value Propositions It’s not good enough to sell your product in the market. You must sell the need and the value it creates for your buyers. Customers won’t spend their money on your product/service without a relevant value proposition. Value Proposition And What It Means A value proposition...
How Sales Teams Can Effectively Use Cold Texts Cold texting is a spiritual brother of cold calling. It’s a text sent by An agent trying to convert a potential lead into a customer. While you might be tempted to include cold texting in your sales process, there’re a lot of factors...
Here’s What You Should Know About the Best Days and Times to Cold Call There are a lot of factors that can influence the success rates of your cold calls. Considering the time of day to call is just one of them. Here is everything you need to know about when...
Too Much On Your Plate? Only Deal With What You Can Control There always comes a time when we’re stuck in problems that seem impossible to pass. These situations are becoming too familiar, thanks to an ongoing global economic crisis. In times like these, agents often must make difficult decisions based...
How To Write The Best Value Proposition It’s easier to fill out pages about the benefits of your products. However, summarizing those benefits in a small, concise, attractive phrase is far more complicated. Yet, the correct proposition is all it takes to convert a prospect into an actual client. Writing a...
Got Off the Wrong Foot? How You Can Salvage Your Prospect Relationship Hundreds of books detail what you should do when reaching out to a potential customer for the first time. That’s because most expect our initial contact with a prospect to be smooth sailing. But what if it isn’t? Recovering...
What Statistics Can Use to Improve Cold Calling's Impact On Your Sale Cold calling might seem like an obsolete sales technique, but this is far from the truth. Cold calling remains an essential component of creating outbound sales. However, diving into cold calling without considering statistics is a mistake. Here's a...
Some insights from the Wizard of Oz. Because lions are considered "The Kings of Beasts," the Cowardly Lion feels that his fear renders him insufficient. He doesn't realize that bravery is acting in the face of fear, which he often does. Following the aftermath of the Wizard's gift, while he...
Selling is much like serving. It was time to buy a new automobile. As many of us have already experienced, the salesperson dances back and forth between their pricing and our offer. I enjoy observing the salesperson's demeanor. Do they pay attention? Do they grasp my requirements? Or are they simply...
Closing sales and growing your business isn’t about selling to everyone; it’s about selling to those who “qualify” as a prospect. To qualify during the sales process isn’t an easy skill to learn. It occupies its position as a big challenge that salespeople and business owners face today. To properly qualify...
